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Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe. The education industry is an increasingly competitive one - a school is a business, and a marketing strategy can no longer be an afterthought.

Feb 6, 2019

Charlie, Rita and Tess discuss the importance of setting up social media policies in schools. In addition, they talk about Facebook’s plan to integrate Instagram to a single platform and how it can affect Instagram’s brand; and social media is the preferred news source in the US. This week’s school marketing example: ten important SEO strategies. The rants and raves segment looks at the Steinlager ad that features a fun, digital take on the traditional rivalry between the All Blacks and British & Irish Lions.