Feb 24, 2016
In this special edition, Brad interviews US based Independent Curriculum Group Executive Director Peter Gow – a long-time independent school teacher, administrator and consultant – about a blog post he wrote ‘A letter to a new marketing and communications officer’.
This week’s links:
The Independent Curriculum...
Feb 17, 2016
In episode 54, Brad and Scully discuss how colours influence people. In addition, they examine a well-produced, very unusual video from Slack; and what you need to know for performance marketing in 2016. This episode’s commonly asked school marketing question looks at whether your school marketing is broken...
Feb 10, 2016
In this special edition, Brad interviews Jamie McKean from Automating You on marketing automation – is it right for your school?
This week’s links:
Automating You
Feb 3, 2016
In episode 52, Brad and Scully discuss how most Australian school heads are unprepared for the new competitive environment. In addition, they examine how it is critical to include employees in your communication efforts; and the death of traditional journalism and its impact for school marketers. This episode’s...