SMC: School Marketing and Communications

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Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe. The education industry is an increasingly competitive one - a school is a business, and a marketing strategy can no longer be an afterthought.

165: mental health in schools – the school marketers’ role

Sep 18, 2019

In this episode, Charlie, Rita and Jose talk about R U OK? Day and the role school marketers play in promoting mental health conversations in schools. In the Deep Dive segment, the hosts discuss effective use of shopalites and shopalives, and how to generate and execute creative ideas. In the Rants and Raves segment,...

164: improving your school’s enewsletter

Sep 4, 2019

In this episode, Charlie and Rita are joined by imageseven’s multimedia specialist, Jose, as they talk about the 2019 Brilliance Awards, coordinated by InspirED School Marketers, and the qualities they’re looking for in this year’s submissions. In the Deep Dive segment, the group discuss how school marketers can...